Podcasting: What it is and why you should be doing it
The easy but often misunderstood answer is internet radio, but it is much more than that. Technically it is online, searchable audio content.
Wikipedia defines a podcast as:
A podcast is an episodic series of digital audio files that a user can download in order to listen. Alternatively, the word “podcast” may refer to the individual component of such a series or to an individual media file.
As of February 2019, 81% of America’s 210 million adults have smart phones. That means you have the potential to be in the pockets and ears of 170 million customers. We can help you make them want to hear from you however often you release an episode of YOUR podcast.